Search Engine Optimisation
11 years of digital innovation
HOW RENY OPTIMISES SEARCH
Reny's SEO team embraces a multidisciplinary approach to ensure high visibility of client digital properties. We seek to maximize exposure in Google as its algorithm evolves, increase visibility in secondary search engines, and also in the emerging class of voice-activated and text-activated agents. We embrace a user-centric approach to SEO: by understanding users and their search patterns, we can ensure user needs are met by prominent exposure to relevant brand content.
Our team optimises all aspects of effective search: we ensure web pages are properly coded; content is structured and organized properly, with the correct information architecture; the right content is created and distributed based on appropriate search queries; paid search is properly leveraged; and social is utilised to properly disseminate links. Over web crawlers are utilised to monitor the web, providing ongoing, proactive insights that are used to continually optimize client approaches to search. SEO is then fully integrated with the client's other inbound marketing strategies, creating a coherent approach to traffic generation.
We work across Googles full suite of products to ensure we’re able to drive the right outcomes for your brand that deliver meaningful and impactful results.
Google Display and Video
Google Data Studio
Google Tag Manager
Design + Marketing
Ideation, prototyping and collaboration are at the heart of our creative process.
Through research, exploration, and intentional design we help businesses and brands reach their potential online. We work with enterprise, startup, and small business clients across a wide range of industries.We move quickly from audience immersion into ideation, prototyping and validating and then into production.